TY  - BOOK
AU  - Turner,Ronald
AU  - Kotler,Philip
TI  - Marketing management. Analysis, planing and control
SN  - 0135580579
U1  - 658.802 K87 
PY  - 1985///
CY  - Canadá
PB  - Prentice Hall
KW  - MARKETING
KW  - ADMINISTRACION
ER  -