| 000 | 00531cam a2200205 a 4500 | ||
|---|---|---|---|
| 001 | 019161 | ||
| 003 | UAHC_CL | ||
| 005 | 20170803121725.0 | ||
| 008 | 010822b xx j 000 1 eng | ||
| 020 | _a9688805904 | ||
| 040 |
_aUAHC_CL _cUAHC_CL _dUAHC_CL |
||
| 100 | 1 | _aKotler, Philip | |
| 245 | 1 | 0 |
_aMercadotecnica / _cPhilip Kotler, Gary Armstrong. |
| 250 | _a6a.ed. | ||
| 260 |
_aMéxico _bPrentice Hall-Hispanoamericana _c1996 |
||
| 300 | _a826 p. | ||
| 650 | 4 | _aCOMERCIALIZACION | |
| 700 | 1 | _aArmstrong, Gary | |
| 900 | _a658.8 KOTM | ||
| 942 | _cBK | ||
| 999 |
_c19161 _d19161 |
||