000			01613cab a2200229 a 4500
999			_c24546 _d24546
001			024546
003			UAHC_CL
005			20170810105918.0
008			010731b xx j 000 1 eng
040			_aUAHC_CL _cUAHC_CL _dUAHC_CL
100	1		_aMcLeod, James R.
245	1	4	_aThe sociodrama of presidential politics : _brethoric, ritual, and power in the era of teledemocracy.
260			_aArlington _bAmerican Antropological Association _c1999
500			_aEn: American Anthropologist. -- Vol. 101 No. 2 (junio 1999), pp. 359-373. ISSN 00027294
520			_aIn this paper I examine the American presidential campaign cycle as a series of ritualized sociodramas. Examples are used from the campaigns of 1988, 1992, and 1996 to illustrate the role of ritual, rhetoric, symbol, and media in the process of presidential power acquisition. These political processes are analyzed utilizing the concepts of sociodrama and rituals of rebellion extant in the literature of political anthropology. Specific cases such as the bus tours of the Clinton campaign, the Willie Horton commercials of the Bush campaign, and the case of Murphy Brown are examined in detail. The goal of the paper is to render an anthropological perspective on the process of choosing the American President in the era of teledemocracy.
650		4	_aCAMAPAÑAS ELECTORALES _zESTADOS UNIDOS
650		4	_aCAMAPAÑAS ELECTORALES _zESTADOS UNIDOS
773	0		_tAmerican anthropologist _w024522
900			_aAM. ANTHROPOL.-02/99
942			_cREVA _2ddc