Fundamentos de marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker ; traducción Rosa María Rosas Sánchez.
Material type: TextPublication details: México 1998 McGraw-HillEdition: 10 a. edDescription: 885 pISBN:- 9701008944
- 658.8 S792f
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Libro | Biblioteca Central Colección General | General | 658.8 STA (Browse shelf(Opens below)) | 1 | Available | 1310528 |
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658.8 KOTM Mercadotecnica / | 658.8 KOTM Mercadotecnica / | 658.8 LOV Mercadotecnia de servicios. | 658.8 STA Fundamentos de marketing / | 658.802 KOT Marketing management. Analysis, planing and control / | 658.81 AHU Vendiendo más y mejor : | 658.81 KOT Dirección de marketing : conceptos esenciales. |
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